Press Release:
AMD Platforms Certified For Pinnacle Systems' State-Of-The-Art Video Editing
Solutions
Posted By
Kathy Smith
Date: September 20, 2001
Recognition from industry leader Pinnacle Systems expands AMD's presence in the digital video market
SUNNYVALE, CA-SEPTEMBER 18,
2001-AMD (NYSE:AMD) today announced that Pinnacle
Systems Inc., winner of seven Emmy Awards in the field of digital video
production, has certified AMD Athlon(tm) and AMD Athlon MP processor-based
platforms for Pinnacle's top-of-the-line digital video PCI hardware editing
cards.
The AMD Athlon processor has been certified for the Pinnacle DV500 PLUS
real-time DV editing solution and the Pinnacle Pro-ONE professional video
editing/authoring system. The AMD Athlon MP processor featuring Smart MP
technology has been certified on multiprocessor systems for TARGA 3000,
Pinnacle's content creation and streaming platform. In addition, Pinnacle
Systems declared that AMD Athlon and AMD Athlon MP processor-based platforms
meet its high standards for certification on its state-of-the-art Non-Linear
Editing (NLE) video solutions.
"Real-time video editing is a very computation intensive task that stresses all
aspects of a computer system," explained Bill Loesch, vice president of Product
Management and Engineering of Pinnacle Systems' Personal Web Video Division.
"The AMD Athlon and AMD Athlon MP processors provide the extra performance and
stable working environment that will scale to meet our customers' needs."
"We are extremely happy to be part of the certification program at Pinnacle
Systems and look forward to working with the renowned digital video company to
enable the certification of future solutions," said Richard Heye, vice president
of Platform Engineering and Infrastructure for AMD's Computation Products Group.
"AMD Athlon and AMD Athlon MP processors deliver outstanding performance. Video
professionals know that system performance, and not simply processor frequency,
is all important for the best experience on real-time video production work."
Based on the state-of-the-art AMD Athlon MP processor and the AMD-760(tm) MP
chipset, AMD's multiprocessing platform supports Double Data Rate (DDR) memory
technology and incorporates AMD's latest innovation, Smart MP technology. AMD's
Smart MP technology enables the combined power of the processor and chipset to
deliver better overall performance on widely available, x86-based,
dual-processor platforms.
About the AMD Athlon(tm) Processor
The AMD Athlon processor is an x86-compatible,
seventh-generation design featuring a superpipelined, nine-issue superscalar
microarchitecture optimized for high clock frequency; the industry's first fully
pipelined, superscalar floating point unit for x86 platforms; high-performance
cache architecture, now featuring 384KB of total on-chip cache (256KB of on-chip
level two (L2) cache and 128KB of on-chip level one (L1) cache); enhanced
3DNow!(tm) technology with 24 additional instructions designed to improve
integer math calculations, data movement for Internet streaming, and DSP
communications. The AMD Athlon processor features either a 266MHz Front Side Bus
(FSB) or a 200MHz FSB based on the Alpha(tm) EV6 bus protocol. AMD Athlon
processors are manufactured using AMD's 0.18-micron process technology in Fab 25
in Austin, Texas and AMD's 0.18 micron technology in Fab 30 in Dresden, Germany.
About the AMD Athlon(tm) MP Processor
The AMD Athlon MP processor is a
seventh-generation x86 processor designed for high- performance multiprocessing
servers and workstations. It provides up to a 38 percent increase over widely
available x86 multiprocessor-based systems on benchmarks such as WebBench,
ServerBench and 3D Studio Max.
A key advantage of AMD's multiprocessing platform is Smart MP technology, which
greatly enhances overall platform performance by increasing data movement
between the two CPUs, chipset and memory system. Smart MP technology features
dual point-to-point, high-speed 266MHz system buses with Error Correcting Code (ECC)
support designed to provide up to 2.1GB per second per CPU of bus bandwidth in a
dual-processor system. Smart MP technology also has an optimized Modified Owner
Exclusive Shared Invalid
(MOESI) cache coherency protocol that manages data and memory traffic in a
multiprocessing environment.
The AMD Athlon MP processor, with stable Socket A infrastructure and support for
DDR memory technology, has a high performance full-speed cache with hardware
data pre-fetch, a fully pipelined superscalar floating point engine, and an
exclusive L2 Translation Look-aside Buffer (TLB). It also incorporates 3DNow!*
Professional technology, which has 52 new instructions that extend AMD's
3DNow!(tm) technology, enabling smoother, richer and more lifelike images, more
precise digital audio and an enriched Internet experience.
About AMD
AMD is a global supplier of integrated circuits
for the personal and networked computer and communications markets with
manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a
Fortune 500 and Standard & Poor's 500 company, produces microprocessors, flash
memory devices, and support circuitry for communications and networking
applications. Founded in 1969 and based in Sunnyvale, California, AMD had
revenues of $4.6 billion in 2000. (NYSE: AMD).
About Pinnacle Systems
Pinnacle Systems' broadcast, desktop, streaming
and consumer products provide video professionals and consumers cutting-edge
digital video tools to create, store, distribute and view web-enabled digital
video easier and more affordably than ever before. Pinnacle Systems may be
reached at (650) 526-1600 or at
www.pinnaclesys.com.
Visit AMD on the Web
For more AMD news and product information, please
visit our virtual pressroom at
www.amd.com/news/virtualpress/index.html. Additional press releases are
available at
www.amd.com/news/news.html.
-30-
AMD, the AMD Arrow logo, AMD Athlon, and
combinations thereof and AMD-760 and 3DNow!, are trademarks of Advanced Micro
Devices, Inc. Alpha is trademark of Digital Equipment Corporation. Other product
names used in this publication are for identification purposes only and may be
trademarks of their respective companies.
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Contact
AMD USA
Sean Cleveland
AMD Public Relations
(408) 749-5980
E-mail: sean.cleveland@amd.com
AMD EUROPE
Anne Salin
AMD Public Relations
+ 33 (0)1 49 75 10 53
E-mail: anne.salin@amd.com
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