Press Release: AMD Athlon(tm) Processor Crowned Computer Shopper Magazine's "Overall Product of the Year"  


Posted By Kathy Smith

Date: December 18, 2001

AMD's flagship processor has won more than 80 awards worldwide.

SUNNYVALE, CA-December 18, 2001-AMD today announced that CNET Networks' Computer Shopper Magazine has selected the AMD Athlon(tm) processor as the best "Overall Product of the Year" for 2001. In the 16th Annual Shoppers' Choice Awards poll, voters selected the AMD Athlon processor as their crowning choice for best overall technology product. Awards are announced annually in the January issue and the winners' names posted online.

"Our readers are hardware enthusiasts who put a lot of emphasis on power and performance, so it's no surprise that they overwhelmingly voted the AMD Athlon processor the best product of the year," says Rik Fairlie, editor of Computer Shopper Magazine. "The AMD Athlon processor's performance, impressive architecture, and good value have made it the CPU of choice for those who demand cutting-edge performance."

"We are honored that readers of one of the industry's most-read computer enthusiast magazines have selected the AMD Athlon processor for this award," said Ed Ellett, vice president of Marketing at AMD. "Advanced users and enthusiasts understand that true performance is marked by a processor's ability to deliver better software performance, higher productivity in real-world environments, system longevity and proven reliability. Winning this award reinforces the fact that the AMD Athlon processor continues to be the performance champion."

Computer Shopper is a monthly computer magazine that serves as an in-depth reference for expert guidance on what to buy, where to buy, and how to buy technology products and services. Each month, Computer Shopper editors choose products and services that distinguish themselves as winning values. Additionally, every January, Computer Shopper magazine publishes the results of its survey in which readers are asked to select the year's best PC products and vendors. Readers are asked to write in their nominations in 42 categories, including "Overall Product of the Year."

AMD Athlon(tm) Processor Awards Around the World

The AMD Athlon family of processors and systems based on these processors have received more than 100 awards worldwide. For a complete listing of AMD Athlon processor and AMD Athlon processor-based system awards, visit: www.amd.com/athlonawards.

About AMD

AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets with manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor's 500 company, produces microprocessors, flash memory devices, and support circuitry for communications and networking applications. Founded in 1969 and based in Sunnyvale, California, AMD had revenues of $4.6 billion in 2000. (NYSE: AMD).

AMD on the Web

For more AMD news and product information, please visit our virtual pressroom at www.amd.com/news/spotlight. Additional press releases are available at www.amd.com/news/news.html.

About Computer Shopper Magazine

Computer Shopper Magazine has the highest number of readers per copy among all computer titles, and ranks number-one in reader interest in advertising of any computer or business magazine measured by Mediamark Research Inc. (MRI). Dedicated to helping active buyers of technology products and services, Computer Shopper magazine is one of the most trusted, in-depth reference for expert guidance on what to buy, where to buy, and how to buy technology products and services.

CNET Networks, Inc. (Nasdaq: CNET), is the global source of information and commerce services for the technology industry. As a top 10 Internet company with established Web sites in 20 countries and content in 18 languages, CNET Networks connects buyers, sellers, and suppliers throughout the IT supply chain with award-winning content via the Web, wireless devices, television, radio, and print.


AMD, the AMD Arrow logo, AMD Athlon, and combinations thereof, and 3DNow! are trademarks of Advanced Micro Devices, Inc. Other product names are for informational purposes only and may be trademarks of their respective companies.



Duyen Truong
AMD Public Relations
(512) 602-6781
E-mail: duyen.truong@amd.com